The Weekly Spin / No. 3

In this week's public relations roundup, I discuss media logic, pseudoscience, public affairs, and social media.

Politicians, journalists, influencers, corporations, institutions, organisations, nations, regions—they all have agendas, so they all spin their messages as best they can.

Here’s the kicker:

Sometimes, public spin is done exceptionally well—and sometimes terribly poor. Both instances are equally fascinating.

As a PR professional and real-life spin doctor,…